Krishna Janmashtami

Janmashtami WhatsApp marketing templates

Four free Janmashtami WhatsApp templates and the first send of the festive quarter, ready to copy, edit and submit to Meta.

Wed, 25 Aug, 202725 Aug 20274 ready templatesHindu calendar

The first send of the festive quarter, and a cheap place to test your cadence. The observance peaks at midnight, so the greeting goes out in the evening.

The sequence

The four Janmashtami messages, in order

Each preview is the real template — the exact body, the footer Meta needs, and the button. Amber marks the blanks you fill in. Copy any one of them, or download all four.

Free, no sign-up. Copy any single message with the button on its card.
  • Early accessStep 1 of 415 Aug – 18 Aug

    Janmashtami - Early Bird Drop

    Opens the festive collection to your best customers before anyone else.

    7 to 10 days beforeMarketing ₹0.8631

    janmashtami_early_bird

    Edit & use
  • Gift guideStep 2 of 419 Aug – 21 Aug

    Janmashtami - Festive Gifting Guide

    A shortlist for the customer who wants to buy but has not decided what.

    4 to 6 days beforeMarketing ₹0.8631

    janmashtami_gifting_guide

    Edit & use
  • Flash saleStep 3 of 422 Aug – 24 Aug

    Janmashtami - Flash Sale Discount

    The discount-led push, with a code and a deadline the festival sets for you.

    1 to 3 days beforeMarketing ₹0.8631

    janmashtami_flash_sale

    Edit & use
  • Day-of greetingStep 4 of 425 Aug

    Janmashtami - Day of Greeting

    A wish, a thank-you, and one small thing inside for next time.

    On the dayMarketing ₹0.8631

    janmashtami_greetings

    Edit & use

The brief

What moves at Janmashtami

The commercial facts behind the copy: when the money moves, what sells, and where in India it matters.

When the money moves

The three days before. There is no long build-up, but there is a distinct evening spike on the day for anything deliverable locally.

Where it matters most

Uttar Pradesh, Maharashtra, Gujarat, Rajasthan and Odisha

What sells

  • Laddu Gopal idols, outfits and jhula swings
  • Children’s Krishna and Radha costumes
  • Puja items, flowers and decor
  • Sweets, makhan mishri and panjiri ingredients
  • Traditional wear in yellows, blues and peacock tones

When to send each Janmashtami message

Dates below are counted from Wed, 25 Aug, 2027. Submit the templates to Meta about a week before the first send, so an approval queue is never the thing that decides the campaign.

Message
Send window
Who it goes to
Early accessOpens the festive collection to your best customers before anyone else.
15 Aug – 18 Aug
Repeat buyers and your highest-spend segment
Gift guideA shortlist for the customer who wants to buy but has not decided what.
19 Aug – 21 Aug
The full opted-in list
Flash saleThe discount-led push, with a code and a deadline the festival sets for you.
22 Aug – 24 Aug
Everyone who has not bought from the first two
Day-of greetingA wish, a thank-you, and one small thing inside for next time.
25 Aug
The full opted-in list, offer-free

Windows are a starting point, not a rule. Shift them earlier if you ship nationwide, and earlier again for anything that has to arrive before the day.

What your customer is buying at Janmashtami

Devotional and household, with a strong children’s angle: Krishna and Radha costumes for toddlers, laddu gopal idols and their outfits, jhula swings, puja items, and sweets — particularly makhan mishri and panjiri. In Maharashtra the Dahi Handi event adds an event-and-apparel layer that other states do not have.

Who to send to. Uttar Pradesh, Maharashtra, Gujarat, Rajasthan and Odisha, plus past buyers in devotional and children’s categories.

Yours, not ours

Customise and personalise it in the dashboard

The Janmashtami copy is a draft, not a script. Rewrite it, set your own offer, pick the audience, and submit it to Meta from your own WhatsApp Business account.

What you change

  • Your store name and brand voiceEvery template carries a [Store Name] slot. Fill it once and the rest of the copy is yours to rewrite — the catalog copy is a starting draft, not a fixed script.
  • Your discount code and offer[Discount Code] is a blank, so the code, the depth and whether there is an offer at all are decisions you make per festival rather than ones the template makes for you.
  • The button and where it goesEach template ships with one call-to-action button. Change the label, point it at the collection you actually want to land on, or swap it for a quick-reply button.
  • Festive creative in the headerThe catalog ships without a media header, because that is the component Meta rejects most often. Add your own festive image or video on your submission when you want one.
  • LanguageThe catalog is in English. Submit a Hindi, Marathi, Tamil, Telugu, Bengali or Gujarati version of the same template under your own account and send it to the segment it fits.
  • Who receives it, and whenBuild the audience from order history, city, past festival purchases or spend, then schedule each of the four messages against the festival date instead of sending them by hand.

From catalog to campaign

  1. Open the festive catalogAll one hundred templates are in your dashboard under the template library, grouped by festival with the same previews you see on this page.
  2. Edit and useOne click opens the template pre-filled — body, footer and button already in place — so you are editing a draft rather than writing from a blank form.
  3. Submit to MetaPush it to Meta for approval from inside the dashboard. Approval is usually hours rather than days once your business is verified.
  4. Schedule the sequenceSet the four sends against the festival date, pick the audience for each, and the campaign runs without anyone remembering to press send.

Free for 14 days, no card. Templates are submitted under your own WhatsApp Business account, so they stay yours.

  • Delitech Smart Home
  • Apex Light
  • ajeeb
  • Ecom
  • Oleez Online
  • Live in the same week they asked

    “Moksh got our Shopify WhatsApp live the same week we asked. Abandoned carts and COD confirms on one stack — for a smart-home catalog with real AOV, that inbox with order context is what we actually needed.”

    Ved PatelFounder, Delitech Smart Home
  • One inbox instead of WhatsApp Web and Shopify admin

    “We were juggling WhatsApp Web and Shopify admin for every order question. TopEdge puts the SKU and COD status beside the chat. Recovery sequences finally feel like Apex, not a generic blast.”

    ShubhamApex Light

Read the customer stories →

Janmashtami questions teams ask

Evening for the greeting, because the observance peaks at midnight. The offer and gift-guide messages still work best in the daytime a few days earlier, when there is time left to deliver.

Run your Janmashtami campaign on WhatsApp

Copy the four templates, edit them to your brand, push them to Meta for approval and schedule the sends. Free for 14 days, no card.