Integrations

Connect Shopify and WhatsApp in one workspace

TopEdge sits on the tools you already trust. Connect once, sync continuously, operate from one workspace.

What connects

Native connections for standard ecommerce flows, no middleware to maintain.

Shopify logo

Shopify

Store sync

  • OAuth connect, no code or Zapier
  • Orders, carts, catalog, and COD fields sync
  • Store webhooks trigger journeys in real time
Shopify integration
WhatsApp logo

Meta WhatsApp

Cloud API

  • Utility and marketing templates
  • Template status sync in Meta Manager
  • Nothing sends until you approve a template
Meta Manager

Instagram

Comments + stories

  • Comments and story mentions become DMs
  • Continue on Instagram or WhatsApp
  • Same Live Chat inbox as WhatsApp
Instagram automation

Tracking Pixel

Shopify theme embed

  • One-click Shopify theme app embed
  • Product views and carts matched to WhatsApp numbers
  • Consent-aware events and pixel health
Pixel-triggered journeys

How setup works

About fifteen minutes from install to your first approved journey.

  1. 1

    Connect Shopify

    Authorize the store with Shopify OAuth. Orders, carts, and catalog start syncing.

  2. 2

    Add WhatsApp Cloud API

    Enter your Meta WhatsApp credentials. Onboarding guides each field.

  3. 3

    Approve and publish

    Approve your Meta templates, then publish a journey. Nothing sends before approval.

Go deeper

Common questions

Do I need Zapier to connect Shopify and WhatsApp?

No. TopEdge connects Shopify via OAuth and Meta WhatsApp Cloud API natively, so carts, orders, catalog, and COD fields sync without Zapier for standard ecommerce flows.

How long does Shopify WhatsApp setup take?

Most brands connect Shopify and WhatsApp in about 15 minutes. Nothing sends until you approve each Meta template.

Does TopEdge add a markup on Meta WhatsApp fees?

No. Meta charges per message category, and TopEdge passes Cloud API costs through with no markup.

Connect your store in about fifteen minutes

Start free, Shopify OAuth and WhatsApp credentials are guided in onboarding.